December Singer Brand Reputation Rankings Announced

12/27/2025, 2:14:24 AM

The Korean Business Research Institute has revealed this month’s brand reputation rankings for singers!

The rankings were determined through an analysis of singers’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from November 27 to December 27.

BTS BTS BTS K-POP GROUP BTS is a seven–member South Korean boy group known for their powerful performances, self-produced music, and global impact across pop and hip-hop. continued their reign at the top of the list with a brand reputation index of 6,809,220 for December.

Meanwhile, Lim Young Woong climbed to second place with a brand reputation index of 6,055,100.

IVE IVE IVE K-POP GROUP IVE is a six-member girl group recognized for chic visuals, confident concepts, and strong chart performance. rose to third place with a brand reputation index of 5,291,094, marking a 2.54 percent increase in their score since last month.

MAMAMOO’s Hwasa shot to fourth place after seeing a staggering 294.28 percent rise in her brand reputation index since November, bringing her score to a total of 3,517,427.

Finally, BLACKPINK BLACKPINK K-POP GROUP BLACKPINK is a four-member global girl group known for their high-energy performances, luxury fashion influence, and record-breaking music videos. rounded out the top five with a brand reputation index of 3,260,128 for December.

Check out the top 30 for this month below!

BTS BTS BTS K-POP GROUP BTS is a seven–member South Korean boy group known for their powerful performances, self-produced music, and global impact across pop and hip-hop.

Lim Young Woong

IVE IVE IVE K-POP GROUP IVE is a six-member girl group recognized for chic visuals, confident concepts, and strong chart performance.

MAMAMOO’s Hwasa

BLACKPINK BLACKPINK K-POP GROUP BLACKPINK is a four-member global girl group known for their high-energy performances, luxury fashion influence, and record-breaking music videos.

Stray Kids Stray Kids K-POP GROUP Stray Kids is an eight-member self-producing boy group known for intense performances, experimental sound, and powerful rap lines.

SEVENTEEN SEVENTEEN K-POP GROUP SEVENTEEN is a self-producing boy group with 13 members, divided into hip-hop, vocal, and performance units, known for intricate choreography and songwriting.

Kim Yong Bin

Park Ji Hyeon

EXO EXO EXO K-POP GROUP EXO is a globally influential K-pop boy group known for powerful vocals, polished performances, and a strong legacy in modern K-pop. Since debuting in 2012, EXO has shaped the sound and visuals of an entire generation.

Lee Chan Won

ILLIT

LE SSERAFIM LE SSERAFIM K-POP GROUP LE SSERAFIM is a five-member girl group known for confident, performance-driven concepts and strong stage presence.

BIGBANG BIGBANG BIGBANG K-POP GROUP BIGBANG is a South Korean boy group that debuted in 2006. Known for major influence on modern K-pop, the group is widely associated with hits across multiple eras and a strong global fanbase. The group is commonly treate

TWICE TWICE TWICE K-POP GROUP TWICE is a nine-member girl group famous for bright concepts, addictive choruses, and a huge discography of K-pop hits.

Park Seo bts BTS BTS K-POP GROUP BTS is a seven–member South Korean boy group known for their powerful performances, self-produced music, and global impact across pop and hip-hop. /jin" class="kpa-star-link" data-entity-type="star" data-entity-slug="jin" data-group-slug=" bts BTS BTS K-POP GROUP BTS is a seven–member South Korean boy group known for their powerful performances, self-produced music, and global impact across pop and hip-hop. "> Jin

aespa aespa aespa K-POP GROUP aespa is a four–member girl group under SM Entertainment, famous for their metaverse concept, powerful performances, and hits like “Black Mamba,” “Next Level,” and “Savage.”

BABYMONSTER BABYMONSTER K-POP GROUP BABYMONSTER is a multinational girl group under YG Entertainment. They debuted as a full ensemble on April 1, 2024.

Young Tak

HANRORO

BOYNEXTDOOR

Park bts BTS BTS K-POP GROUP BTS is a seven–member South Korean boy group known for their powerful performances, self-produced music, and global impact across pop and hip-hop. /jin" class="kpa-star-link" data-entity-type="star" data-entity-slug="jin" data-group-slug=" bts BTS BTS K-POP GROUP BTS is a seven–member South Korean boy group known for their powerful performances, self-produced music, and global impact across pop and hip-hop. "> Jin Young

CORTIS

TWS

KiiiKiii

Hearts2Hearts Hearts2Hearts K-POP GROUP Hearts2Hearts (하츠투하츠) is an 8-member girl group under SM Entertainment, debuting in 2025 with a fresh, emotional pop sound and a global focus.

Jang Yoon Jung

ZO ZAZZ

Red Velvet Red Velvet K-POP GROUP Red Velvet is a five-member girl group known for switching between bright “Red” concepts and sophisticated “Velvet” R&B-influenced music.

NMIXX

Watch BTS BTS BTS K-POP GROUP BTS is a seven–member South Korean boy group known for their powerful performances, self-produced music, and global impact across pop and hip-hop. ’s docu-series “BREAK THE SILENCE” with subtitles on Viki below:

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