September Boy Group Member Brand Reputation Rankings Announced
9/20/2025, 1:19:42 AM

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual boy group members!
The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 755 boy group members, using big data collected from August 20 to September 20.
BTS’s Jimin topped this month’s list with a brand reputation index of 5,390,371, marking a 22.93 percent increase in his score since August. High-ranking phrases in his keyword analysis included “Billboard chart,” “Who,” and “Spotify,” while his highest-ranking related terms included “the one and only,” “record,” and “surpass.” Jimin’s positivity-negativity analysis also revealed a score of 91.27 percent positive reactions.
ASTRO’s Cha Eun Woo rose to second place with a brand reputation index of 5,170,504, marking a 17.77 percent increase in his score since last month.
Meanwhile, BTS’s Jin took third place for September with a brand reputation index of 3,962,171.
BTS’s Jungkook ranked fourth with a brand reputation index of 3,714,825, marking a 6.80 percent rise in his score since August.
Finally, BIGBANG’s G-Dragon rounded out the top five for September with a brand reputation index of 2,993,916.
Check out the top 30 for this month below!
BTS’s Jimin
ASTRO’s Cha Eun Woo
BTS’s Jin
BTS’s Jungkook
BIGBANG’s G-Dragon
BTS’s V
Wanna One’s Kang Daniel
Wanna One’s Park Ji Hoon
EXO’s Baekhyun
BTS’ Suga
Super Junior’s Kim Heechul
BTS’s j-hope
TVXQ’s Yunho
SHINee’s Key
BTS’s RM
Super Junior’s Choi Siwon
WINNER’s Song Mino
WEi’s Kim Yo Han
RIIZE’s Wonbin
HIGHLIGHT’s Yoon Doojoon
BIGBANG’s T.O.P
Super Junior’s Kyuhyun
RIIZE’s Sohee
RIIZE’s Sungchan
EXO’s Kai
ATEEZ’s San
Shinhwa’s Lee Min Woo
NU’EST and Wanna One’s Hwang Minhyun
Wanna One’s Ong Seong Wu
NCT’s Mark
Watch BTS’s docu-series “BREAK THE SILENCE” on Viki below:
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And check out Cha Eun Woo’s variety show “Rented in Finland” below!
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