September Movie Star Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for film actors!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 50 popular movie stars, using big data collected from August 16 to September 16.

Lee Byung Hun topped this month’s list with a brand reputation index of 5,704,298. High-ranking phrases in his keyword analysis included “Toronto International Film Festival,” Special Tribute Award,” and “No Other Choice,” while his highest-ranking related terms included “act,” “award,” and “proud.” Lee Byung Hun’s positivity-negativity analysis also revealed a score of 93.50 percent positive reactions.

Jo Jung Suk took second place with a brand reputation index of 4,642,471, while Ma Dong Seok rose to third with a score of 4,314,860.

Lee Jin Uk ranked fourth with a brand reputation index of 3,680,117, and Lee Young Ae came in at a close fifth with a score of 3,513,151.

Check out the top 30 for this month below!

Lee Byung Hun

Jo Jung Suk

Ma Dong Seok

Lee Jin Uk

Lee Young Ae

Cho Yeo Jeong

Gong Myoung

Uhm Jung Hwa

Kim Kang Woo

Lee Jung Jae

Son Ye Jin

Song Seung Heon

Song Joong Ki

Go Youn Jung

Kang Dong Won

Lee Yi Kyung

Kim Nam Gil

Son Suk Ku

Go Min Si

Lee Jong Suk

Lee Ha Nee

Song Ji Hyo

Seo In Guk

Lee Dong Wook

Jung Hae In

Park Bo Young

Lee Jun Hyuk

Kim Hye Soo

Jang Dong Yoon

Lee Jung Eun

Watch Lee Young Ae’s new drama “Walking on Thin Ice” with subtitles on Viki below:

And check out Lee Byung Hun’s film “Concrete Utopia” below!

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