Star Brand Reputation Rankings Announced
10/1/2025, 6:33:18 PM

The Korean Business Research Institute has published its brand reputation rankings for all stars during the month of September!
The rankings were determined through an analysis of various stars’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from August 29 to September 29.
Lim Young Woong topped this month’s list with a brand reputation index of 11,135,899, marking a 43.63 percent increase in his score since August.
Soccer star Son Heung Min took second place with a brand reputation index of 10,276,030, while BTS ranked third with a brand reputation index of 9,370,434.
Kim Jong Kook rose to fourth place with a brand reputation index of 7,066,205, marking a 14.97 percent increase in his score since last month.
Finally, BLACKPINK came in at a close fifth with a brand reputation index of 6,891,182, marking a 0.44 percent rise in their score.
Check out the top 30 for this month below!
Lim Young Woong
Son Heung Min
BTS
Kim Jong Kook
BLACKPINK
Yoo Jae Suk
IVE
Lee Chae Min
Lee Byung Hun
TWICE
Stray Kids
Park Ji Hyeon
Kim Yong Bin
Lee Jung Hoo
Byeon Woo Seok
Ma Dong Seok
Ryu Hyun Jin
Park Jin Young
SEVENTEEN
Faker
Lee Dae Ho
DAY6
Red Velvet
ASTRO’s Cha Eun Woo
BIGBANG
Kim Ha Seong
Kim Jong Min
Kang Ho Dong
Lee Jung Jae
Lee Young Ae
Check out BTS’s film “BREAK THE SILENCE: THE MOVIE” on Viki below:
Watch Now
And watch Kim Jong Kook in “Running Man” below!
Watch Now
Source (1)