Blackpink Surpasses 100 Million YouTube Subscribers, Becomes First Global Artist to Reach Milestone
Key takeaways
Quick summary- 1The girl group BLACKPINK has made YouTube history, becoming the first official artist channel to surpass 100 million subscribers.

The girl group BLACKPINK
has made YouTube history, becoming the first official artist channel to surpass 100 million subscribers.
YouTube announced on the 21st that BLACKPINK
reached the milestone on its official channel, which launched in June 2016 and now features 648 videos. To commemorate the achievement, YouTube presented the group with the Red Diamond Creator Award, describing it as a specially crafted prize honoring a “remarkable moment.”
BLACKPINK
’s record on the platform goes far beyond subscribers. The group has placed nine music videos into YouTube’s “Billion Views Club,” including global hits like “DDU-DU DDU-DU” and “Kill This Love.” In addition, three of their music videos rank among the top 10 for the highest views within the first 24 hours of release.
Over the past 12 months alone, BLACKPINK
reportedly generated more than 3.3 billion views on YouTube—showcasing the group’s unmatched staying power and the scale of its worldwide fandom.
YouTube praised the group’s impact, noting that BLACKPINK
has earned global acclaim through a run of mega-hit songs and performances that “captivated the world with intense energy and overwhelming performances.”
also highlighted the significance of the moment, calling BLACKPINK
’s achievement “truly historic” and “a first among all global artists.” He added that the milestone reflects how deeply the group is connected with fans—and how uniquely influential it has become on the global stage.
He further described BLACKPINK
’s rise as a clear example of how artists can build a “borderless mega-fandom” through YouTube, calling it a major milestone not only for K-pop, but for the global music industry overall.
With 100 million subscribers now in the rearview mirror, BLACKPINK
has set a new benchmark for what it means to be a true global superstar—one play button at a time.
Related groups

BLACKPINK is one of the most influential K-pop girl groups in the world, known for their powerful performances, global chart success, and distinctive blend of pop, hip-hop, EDM, and rap. Formed by YG Entertainment, the group consists of Jisoo, Jennie, Rosé, and Lisa. Since their debut in 2016, BLACKPINK has achieved numerous milestones, including record-breaking music videos, sold-out world tours, and collaborations with internationally recognized artists. With a dedicated global fanbase known as BLINK, BLACKPINK continues to shape the modern K-pop industry through their music, fashion influence, and worldwide cultural impact. The group has earned recognition for hit songs such as “DDU-DU DDU-DU,” “How You Like That,” “Pink Venom,” and “Shut Down,” while establishing themselves as one of the most successful and recognizable Korean music acts of all time!
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