July Individual Rookie Idol Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual rookie idols!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of various rookie idols, using big data collected from June 2 to July 2.

RESCENE dominated this month’s list, with the members sweeping five of the top seven spots for July. Woni rose to first place with a brand reputation index of 1,584,988, marking a 38.95 percent increase in her score since June. High-ranking phrases in her keyword analysis included “Geoje,” “YouTube,” and “Pretty Girl,” while her highest-ranking related terms included “hot,” “charming,” and “stand out.” Woni’s positivity-negativity analysis also revealed a score of 93.95 percent positive reactions.

Meanwhile, RESCENE’s Minami shot to second place after seeing a whopping 243.83 percent rise in her brand reputation index, bringing her total score to 996,332 for July.

ILLIT’s Wonhee took third place with a brand reputation index of 867,347, while CORTIS’s Keonho came in fourth with a score of 658,251.

Finally, RESCENE’s Zena leaped to fifth place after seeing a staggering 536.05 percent increase in her brand reputation index, bringing her total score to 599,945.

Check out the top 30 for this month below!

RESCENE’s Woni

RESCENE’s Minami

ILLIT’s Wonhee

CORTIS’s Keonho

RESCENE’s Zena

RESCENE’s Liv

RESCENE’s May

ILLIT’s Moka

MEOVV’s Anna

CORTIS’s Juhoon

CORTIS’s Seonghyeon

ILLIT’s Minju

ILLIT’s Yunah

CORTIS’s James

ILLIT’s Iroha

CORTIS’s Martin

Hearts2Hearts Hearts2Hearts K-POP GROUP Hearts2Hearts (하츠투하츠) is an 8-member girl group under SM Entertainment, debuting in 2025 with a fresh, emotional pop sound and a global focus. ’ Ian

Hearts2Hearts Hearts2Hearts K-POP GROUP Hearts2Hearts (하츠투하츠) is an 8-member girl group under SM Entertainment, debuting in 2025 with a fresh, emotional pop sound and a global focus. ’ Jiwoo

TWS’s Dohoon

Hearts2Hearts Hearts2Hearts K-POP GROUP Hearts2Hearts (하츠투하츠) is an 8-member girl group under SM Entertainment, debuting in 2025 with a fresh, emotional pop sound and a global focus. ’ Stella

Hearts2Hearts Hearts2Hearts K-POP GROUP Hearts2Hearts (하츠투하츠) is an 8-member girl group under SM Entertainment, debuting in 2025 with a fresh, emotional pop sound and a global focus. ’ Yuha

izna’s Bang Jeemin

Hearts2Hearts Hearts2Hearts K-POP GROUP Hearts2Hearts (하츠투하츠) is an 8-member girl group under SM Entertainment, debuting in 2025 with a fresh, emotional pop sound and a global focus. ’ Carmen

Hearts2Hearts Hearts2Hearts K-POP GROUP Hearts2Hearts (하츠투하츠) is an 8-member girl group under SM Entertainment, debuting in 2025 with a fresh, emotional pop sound and a global focus. ’ A-na

Hearts2Hearts Hearts2Hearts K-POP GROUP Hearts2Hearts (하츠투하츠) is an 8-member girl group under SM Entertainment, debuting in 2025 with a fresh, emotional pop sound and a global focus. ’ Ye-on

TWS’s Shinyu

KiiiKiii’s Haum

MEOVV’s Ella

Hearts2Hearts Hearts2Hearts K-POP GROUP Hearts2Hearts (하츠투하츠) is an 8-member girl group under SM Entertainment, debuting in 2025 with a fresh, emotional pop sound and a global focus. ’ Juun

MEOVV’s Sooin

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