July Rookie Idol Group Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for rookie idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of various rookie idol groups, using big data collected from June 1 to July 1.

RESCENE topped this month’s list with a brand reputation index of 5,078,631, marking a 167.76 percent increase in their score since June.

High-ranking phrases in RESCENE’s keyword analysis included “Woni,” “alter ego,” and “promotional ambassador,” while their highest-ranking related terms included “reveal,” “reverse climb,” and “surpass.” The group’s positivity-negativity analysis also revealed a score of 93.10 percent positive reactions.

CORTIS came in at a close second with a brand reputation index of 4,973,702, marking a 19.75 percent rise in their score since last month.

ILLIT took third place with a brand reputation index of 2,491,433, marking a 4.22 percent increase in their score since June.

KiiiKiii held onto their spot at fourth place with a brand reputation index of 1,482,967, marking a 63.59 percent rise in their score since last month.

Finally, TWS rounded out the top five with a brand reputation index of 1,171,023, marking a 31.49 percent increase in their score since June.

Check out the top 30 for this month below!

RESCENE

CORTIS

ILLIT

KiiiKiii

TWS

MEOVV

Hearts2Hearts Hearts2Hearts K-POP GROUP Hearts2Hearts (하츠투하츠) is an 8-member girl group under SM Entertainment, debuting in 2025 with a fresh, emotional pop sound and a global focus.

BABYMONSTER BABYMONSTER K-POP GROUP BABYMONSTER is a multinational girl group under YG Entertainment. They debuted as a full ensemble on April 1, 2024.

XLOV

izna

AND2BLE

ALPHA DRIVE ONE

LNGSHOT

eite

KATSEYE KATSEYE K-POP GROUP KATSEYE is a global girl group formed through HYBE x Geffen's "The Debut: Dream Academy" project. The group debuted in 2024 and is known for a modern pop sound, sharp performance style, and multilingual global-member lin

HEART OF WOMAN

KickFlip

ARTMS

IDID

UNIS

USPEER

SAY MY NAME

AHOF

idntt

Baby DONT Cry

SPIA

NAVILLERA

NEXZ

UNCHILD

NOWZ (formerly known as NOWADAYS)

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