February Movie Star Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for film actors.

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 50 popular movie stars, using big data collected from January 19 to February 19.

Yoo Hae Jin topped this month’s list with a brand reputation index of 6,959,199. High-ranking phrases in his keyword analysis included “The King’s Warden,” “Park Ji Hoon,” and “Eom Heung Do,” while his highest-ranking related terms included “transform,” “absorbed into,” and “success.”

Park Ji Hoon took second place on the list with a brand reputation index of 6,588,953, while Park Jeong Min ranked third with a score of 6,087,216.

Ha Jung Woo came in at a close fourth with a brand reputation index of 5,939,239, and Koo Kyo Hwan rounded out the top five with a score of 5,529,576.

Check out the top 30 for this month below!

Yoo Hae Jin

Park Ji Hoon

Park Jeong Min

Ha Jung Woo

Koo Kyo Hwan

Mun Ka Young

Lee Sung Min

Yoo Ji Tae

Lee Byung Hun

Park Shi Hoo

Lee Je Hoon

Zo In Sung

Moon Chae Won

Gong Yoo

Lee Jung Jae

Hyun Bin

Kim Woo Bin

Hwang Jung Min

Kwon Sang Woo

Lee Seo Jin

Kim Hye Soo

Kim Ji Young

Son Suk Ku

Park Seo Joon

Han Ji Min

Lee Jun Hyuk

Ko Kyung Pyo

Son Ye Jin

Jung Hae In

Choi Woo Shik

Watch Yoo Hae Jin in his film “Big Deal” on Viki below:

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Or watch Park Ji Hoon in his drama “Love Song for Illusion” below:

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Top Left Photo Credit: Xportsnews