Individual Idol Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual idols!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 1,730 idols, using big data collected from March 23 to April 23.

Wanna One’s Park Ji Hoon continued his reign at the top of the list with a brand reputation index of 9,217,765. High-ranking phrases in his keyword analysis included “RE:FLECT,” “boyish charm,” and “Bodyelse,” while his highest-ranking related terms included “release,” “look forward to,” and “make a comeback.” Park Ji Hoon’s positivity-negativity analysis also revealed a score of 93.61 percent positive reactions.

BTS BTS K-POP GROUP BTS is a seven–member South Korean boy group known for their powerful performances, self-produced music, and global impact across pop and hip-hop. ’s Jimin came in at a close second with a brand reputation index of 9,187,795, marking a 20.45 percent increase in his score since last month.

BTS BTS K-POP GROUP BTS is a seven–member South Korean boy group known for their powerful performances, self-produced music, and global impact across pop and hip-hop. ’s Jungkook shot to third place after seeing a whopping 174.83 percent rise in his brand reputation index, bringing his total score for the month to 8,333,406.

BTS BTS K-POP GROUP BTS is a seven–member South Korean boy group known for their powerful performances, self-produced music, and global impact across pop and hip-hop. ’s V held onto his spot at fourth place with a brand reputation index of 7,876,522, marking a 41.01 percent increase in his score since last month.

Finally, IVE IVE K-POP GROUP IVE is a six-member girl group recognized for chic visuals, confident concepts, and strong chart performance. ’s Jang Won Young rounded out the top five with a brand reputation index of 7,161,255, marking a 14.41 percent rise in her score.

Check out the top 30 for this month below!

Wanna One’s Park Ji Hoon

BTS BTS K-POP GROUP BTS is a seven–member South Korean boy group known for their powerful performances, self-produced music, and global impact across pop and hip-hop. ’s Jimin

BTS BTS K-POP GROUP BTS is a seven–member South Korean boy group known for their powerful performances, self-produced music, and global impact across pop and hip-hop. ’s Jungkook

BTS BTS K-POP GROUP BTS is a seven–member South Korean boy group known for their powerful performances, self-produced music, and global impact across pop and hip-hop. ’s V

IVE IVE K-POP GROUP IVE is a six-member girl group recognized for chic visuals, confident concepts, and strong chart performance. ’s Jang Won Young

BLACKPINK BLACKPINK K-POP GROUP BLACKPINK is a four-member global girl group known for their high-energy performances, luxury fashion influence, and record-breaking music videos. ’s Jennie

BTS BTS K-POP GROUP BTS is a seven–member South Korean boy group known for their powerful performances, self-produced music, and global impact across pop and hip-hop. ’s Jin

BTS BTS K-POP GROUP BTS is a seven–member South Korean boy group known for their powerful performances, self-produced music, and global impact across pop and hip-hop. ’s RM

BTS BTS K-POP GROUP BTS is a seven–member South Korean boy group known for their powerful performances, self-produced music, and global impact across pop and hip-hop. ’s j-hope

BTS BTS K-POP GROUP BTS is a seven–member South Korean boy group known for their powerful performances, self-produced music, and global impact across pop and hip-hop. ’ Suga

BLACKPINK BLACKPINK K-POP GROUP BLACKPINK is a four-member global girl group known for their high-energy performances, luxury fashion influence, and record-breaking music videos. ’s Rosé

aespa aespa K-POP GROUP aespa is a four–member girl group under SM Entertainment, famous for their metaverse concept, powerful performances, and hits like “Black Mamba,” “Next Level,” and “Savage.” ’s Karina

BLACKPINK BLACKPINK K-POP GROUP BLACKPINK is a four-member global girl group known for their high-energy performances, luxury fashion influence, and record-breaking music videos. ’s Lisa

BIGBANG BIGBANG K-POP GROUP BIGBANG is a South Korean boy group that debuted in 2006. Known for major influence on modern K-pop, the group is widely associated with hits across multiple eras and a strong global fanbase. The group is commonly treate ’s G-Dragon

KISS OF LIFE’s Natty

BLACKPINK BLACKPINK K-POP GROUP BLACKPINK is a four-member global girl group known for their high-energy performances, luxury fashion influence, and record-breaking music videos. ’s Jisoo

IVE IVE K-POP GROUP IVE is a six-member girl group recognized for chic visuals, confident concepts, and strong chart performance. ’s An Yu Jin

Red Velvet Red Velvet K-POP GROUP Red Velvet is a five-member girl group known for switching between bright “Red” concepts and sophisticated “Velvet” R&B-influenced music. ’s Joy

aespa aespa K-POP GROUP aespa is a four–member girl group under SM Entertainment, famous for their metaverse concept, powerful performances, and hits like “Black Mamba,” “Next Level,” and “Savage.” ’s Winter

IVE IVE K-POP GROUP IVE is a six-member girl group recognized for chic visuals, confident concepts, and strong chart performance. ’s Rei

NU’EST and Wanna One’s Hwang Minhyun

Red Velvet Red Velvet K-POP GROUP Red Velvet is a five-member girl group known for switching between bright “Red” concepts and sophisticated “Velvet” R&B-influenced music. ’s Irene

SHINee’s Key

THE BOYZ’s New

Girls’ Generation Girls’ Generation K-POP GROUP Girls’ Generation, also known as SNSD, is a legendary South Korean girl group that debuted in 2007. They are widely credited with shaping the global rise of K-pop and remain active through group and individual projects. ’s Taeyeon

TWICE TWICE K-POP GROUP TWICE is a nine-member girl group famous for bright concepts, addictive choruses, and a huge discography of K-pop hits. ’s Nayeon

Girls’ Generation Girls’ Generation K-POP GROUP Girls’ Generation, also known as SNSD, is a legendary South Korean girl group that debuted in 2007. They are widely credited with shaping the global rise of K-pop and remain active through group and individual projects. ’s Lim Yoona

Red Velvet Red Velvet K-POP GROUP Red Velvet is a five-member girl group known for switching between bright “Red” concepts and sophisticated “Velvet” R&B-influenced music. ’s Seulgi

Red Velvet Red Velvet K-POP GROUP Red Velvet is a five-member girl group known for switching between bright “Red” concepts and sophisticated “Velvet” R&B-influenced music. ’s Wendy

THE BOYZ’s Juyeon

Watch teasers for Park Ji Hoon’s upcoming drama “The Legend of Kitchen Soldier” here:

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And check out BTS BTS K-POP GROUP BTS is a seven–member South Korean boy group known for their powerful performances, self-produced music, and global impact across pop and hip-hop. ’s docu-series “BREAK THE SILENCE” below!

Watch Now