The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual boy group members!
The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 755 boy group members, using big data collected from October 14 to November 14.
BTS
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About group
BTS
BTS (방탄소년단) is a South Korean K-pop group formed by BigHit Music and debuted on June 13, 2013. The group consists of seven members: RM, Jin, SUGA, j-hope, Jimin, V, and Jungkook. Known for their powerful performances, meaningful lyrics, and strong connection with fans, BTS has become one of the most successful and influential music groups in the world. Their music explores themes such as youth, self-discovery, mental health, love, and personal growth, helping them build a dedicated global fanbase known as ARMY.
Since their debut, BTS has achieved record-breaking success across the global music industry with hit songs such as “Dynamite,” “Butter,” “Spring Day,” “Boy With Luv,” and “Fake Love.” The group has earned numerous awards, topped charts in multiple countries, sold millions of albums, and helped introduce K-pop to a broader international audience. Through their artistry, cultural
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’s Jimin
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Artist bio
Jimin
Real name: Park Ji-minPosition: Main Dancer, Lead VocalistNationality: South KoreanBirthday: 1995-10-13Birthplace: Busan, South Korea
Main dancer and lead vocalist of BTS. Jimin is gentle, polite, and emotionally sensitive. He is known for his warm heart, thoughtful gestures, and graceful stage presence.
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held onto his spot at the top of the list with a brand reputation index of 4,733,558 for November. High-ranking phrases in his keyword analysis included “ARMY,” “Who,” and “Jimtober,” while his highest-ranking related terms included “handsome,” “congratulate,” and “lovely.” Jimin’s positivity-negativity analysis also revealed a score of 95.23 percent positive reactions.
ATEEZ
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About group
ATEEZ
ATEEZ is an eight-member K-pop boy group known for powerful performances, intense choreography, and a strong global fanbase. Since debuting in 2018, they have built a reputation for cinematic concepts and commanding stage presence.
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’s San
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Artist bio
San
Real name: Choi SanPosition: Lead VocalistNationality: South KoreanBirthday: 1999-07-10Birthplace: Namhae, South Korea
Famous for his intense expressions and emotional delivery, San is a standout performer who commands attention on stage. San is expressive and intense on stage, but soft, affectionate, and emotional off stage with fans and members.
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rose to second place with a brand reputation index of 3,998,906, marking a 34.30 percent increase in his score since October.
GOT7
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About group
GOT7
GOT7 is a South Korean boy group that debuted in 2014. Known for self-produced music and strong international presence, the group continues activities through individual agencies while maintaining group identity.
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’s Park Jinyoung
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Artist bio
Jinyoung
Real name: Park Jin-youngPosition: VocalistNationality: South KoreanBirthday: 1994-09-22
Jinyoung is a vocalist of GOT7 known for a warm tone and polished stage presence. Alongside music, he has developed a notable acting career in television and film, earning recognition for dramatic roles and steady growth as an actor. His balanced image as singer and actor makes him a key figure in the group.
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shot to third place after seeing a whopping 446.38 percent rise in his brand reputation index, bringing his total score to 3,835,884 for the month.
ATEEZ’s Wooyoung
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Artist bio
Wooyoung
Real name: Jung Woo-youngPosition: Main Dancer, VocalistNationality: South KoreanBirthday: 1999-11-26Birthplace: Goyang, South Korea
Known for sharp dance lines and playful charm, Wooyoung connects easily with fans through expressive performances. Wooyoung is loud, playful, and teasing, with strong stage charisma and a soft, loyal side to friends.
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came in at a close fourth with a brand reputation index of 3,819,078, marking a 175.19 percent increase in his score since last month.
Finally, BTS’s Jungkook
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Artist bio
Jungkook
Real name: Jeon Jung-kookPosition: Main Vocalist, Lead Dancer, Center, MaknaeNationality: South KoreanBirthday: 1997-09-01Birthplace: Busan, South Korea
Main vocalist and maknae of BTS. Jungkook is the Golden Maknae, gifted in many areas and naturally competitive, but also shy, loyal, and affectionate toward the group and fans.
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rounded out the top five with a brand reputation index of 3,661,070, marking a 5.99 percent rise in his score since October.
Check out the top 30 for this month below!
BTS’s Jimin
ATEEZ’s San
GOT7’s Park Jinyoung
ATEEZ’s Wooyoung
BTS’s Jungkook
BTS’s Jin
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Artist bio
Jin
Real name: Kim Seok-jinPosition: Sub Vocalist, VisualNationality: South KoreanBirthday: 1992-12-04Birthplace: Gwacheon, Gyeonggi-do, South Korea
Vocalist and visual of BTS. Jin is playful and outgoing, famous for his dad jokes and “Worldwide Handsome” image, but also shows a very caring, big-brother side toward younger members.
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BIGBANG
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About group
BIGBANG
BIGBANG is a South Korean boy group that debuted in 2006. Known for major influence on modern K-pop, the group is widely associated with hits across multiple eras and a strong global fanbase. The group is commonly treated as currently active with G-DRAGON, Taeyang, and Daesung.
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’s G-Dragon
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Artist bio
G-DRAGON
Real name: Kwon Ji-yongPosition: Leader, Rapper, VocalistNationality: South KoreanBirthday: 1988-08-18Birthplace: Seoul, South Korea
G-DRAGON is the leader of BIGBANG and one of the most influential artists in modern K-pop. He is known for shaping the group’s sound and image through songwriting, production, and concept direction. He is widely recognized for distinctive performance style and creative leadership, and he has maintained a major solo career alongside group activities. G-Dragon is a visionary leader and producer, known for his experimental fashion sense, creative risk-taking, and quiet but intense personality.
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Wanna One’s Park Ji Hoon
BTS’s V
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Artist bio
V
Real name: Kim Tae-hyungPosition: Lead Dancer, Sub Vocalist, VisualNationality: South KoreanBirthday: 1995-12-30Birthplace: Daegu, raised in Geochang, South Korea
Vocalist and visual of BTS. V has a unique, artistic personality, mixing playful goofiness with a deep, introspective side and strong interest in art, film, and vintage aesthetics.
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Wanna One’s Kang Daniel
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Artist bio
Kang Daniel
Real name: Kang Eui-geonPosition: Soloist, Singer, Dancer, Actor, MCNationality: South KoreanBirthday: 1996-12-10Birthplace: Busan, South Korea
Kang Daniel is a South Korean singer, dancer, actor, and MC who first gained widespread recognition as a member of Wanna One. Kang Daniel is known for a friendly, relaxed, and approachable public personality. In his professional work, he has also shown a serious and detail-oriented approach to music, performance, and career development.
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BTS’s RM
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Artist bio
RM
Real name: Kim Nam-joonPosition: Leader, Main RapperNationality: South KoreanBirthday: 1994-09-12Birthplace: Ilsan-gu, Goyang, Gyeonggi-do, South Korea
Leader and main rapper of BTS. RM is a thoughtful, introspective leader known for calm guidance, honesty, and a strong sense of responsibility for BTS’s music and message.
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BTS’s j-hope
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Artist bio
J-Hope
Real name: Jung Ho-seokPosition: Main Dancer, Rapper, Sub VocalistNationality: South KoreanBirthday: 1994-02-18Birthplace: Gwangju, South Korea
Main dancer and rapper of BTS. J-Hope is the bright mood maker of BTS, full of energy and encouragement. He takes dance and performance very seriously while keeping members’ spirits up.
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BTS’ Suga
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Artist bio
Suga
Real name: Min Yoon-giPosition: Lead Rapper, ProducerNationality: South KoreanBirthday: 1993-03-09Birthplace: Daegu, South Korea
Rapper and producer of BTS. Suga appears reserved and calm but has sharp wit and a quietly caring personality. He expresses himself deeply through lyrics and production.
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TWS
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About group
TWS
TWS (투어스) is a six-member boy group under PLEDIS Entertainment consisting of SHINYU, DOHOON, YOUNGJAE, HANJIN, JIHOON, and KYUNGMIN. The group debuted on January 22, 2024 with the song 'plot twist'. TWS stands for “TWENTY FOUR SEVEN WITH US,” expressing the idea of being together with fans in every moment. Their signature musical identity is described as Boyhood Pop, combining bright, youthful energy with relatable stories about everyday life and growing up.
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’s Dohoon
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Artist bio
DOHOON
Real name: Kim Do-hoonPosition: Center, All-RounderNationality: South KoreanBirthday: 2005-01-30Birthplace: Seoul, South Korea
DOHOON is the center and all-rounder of TWS under PLEDIS Entertainment. Playful, expressive, and energetic, with strong interest in fashion and performance.
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TVXQ’s Changmin
ATEEZ’s Hongjoong
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Artist bio
Hongjoong
Real name: Kim Hong-joongPosition: Leader, RapperNationality: South KoreanBirthday: 1998-11-07Birthplace: Anyang, South Korea
ATEEZ’s leader and creative force, Hongjoong is known for his sharp rap style, strong leadership, and deep involvement in the group’s music and concepts. - Hongjoong is a determined, creative leader who spends most of his time on music and concepts, with a thoughtful and caring side.
- He is a INFP-A
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ATEEZ’s Seonghwa
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Artist bio
Seonghwa
Real name: Park Seong-hwaPosition: Vocalist, RapperNationality: South KoreanBirthday: 1998-04-03Birthplace: Jinju, South Korea
A versatile performer with elegant visuals, Seonghwa balances vocals and rap while delivering powerful, emotionally driven performances. Seonghwa is tidy, gentle, and responsible, often called the “mom” of the group while also being playful with members.
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Super Junior’s Kyuhyun
NU’EST and Wanna One’s Hwang Minhyun
EXO
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About group
EXO
EXO is a globally influential K-pop boy group known for powerful vocals, polished performances, and a strong legacy in modern K-pop. Since debuting in 2012, EXO has shaped the sound and visuals of an entire generation.
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’s Baekhyun
ATEEZ’s Jongho
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Artist bio
Jongho
Real name: Choi Jong-hoPosition: Main Vocalist, MaknaeNationality: South KoreanBirthday: 2000-10-12Birthplace: Seoul, South Korea
ATEEZ’s powerhouse vocalist and youngest member, Jongho is recognized for his impressive high notes and vocal control. Jongho is mature and steady for his age, with powerful vocals and a quietly caring personality.
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ATEEZ’s Yunho
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Artist bio
Yunho
Real name: Jeong Yun-hoPosition: Main Dancer, VocalistNationality: South KoreanBirthday: 1999-03-23Birthplace: Gwangju, South Korea
One of ATEEZ’s main dancers and tallest members, Yunho is known for his athletic stage presence, precision dancing, and bright personality. Yunho is bright, energetic, and encouraging, known for his tall height and powerful but friendly presence.
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RIIZE
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About group
RIIZE
RIIZE (라이즈) is a South Korean boy group under SM Entertainment. The group is known for its “emotional pop” musical identity and has built a strong international fandom known as BRIIZE.
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’s Wonbin
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Artist bio
WONBIN
Real name: Park Won-binPosition: Dancer, Vocalist, Center, VisualNationality: South KoreanBirthday: 2002-03-02Birthplace: Ulsan, South Korea
WONBIN is a dancer, vocalist, center, and visual member of RIIZE. Focused, artistic, and performance-driven, with interests in both dance and music.
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CORTIS
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About group
CORTIS
CORTIS is a five-member boy group under BIGHIT MUSIC consisting of MARTIN, JAMES, JUHOON, SEONGHYEON and KEONHO. The group debuted in 2025. The name CORTIS is derived from the phrase "COLOR OUTSIDE THE LINES" and represents thinking freely beyond conventional rules and standards. The members participate collaboratively in music, choreography, performance and visual production.
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’s Keonho
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Artist bio
KEONHO
Position: Singer, Performer, Creator, MaknaeBirthday: 2009-02-14
KEONHO is the youngest member of CORTIS and participates in the group's collaborative creative process. KEONHO has been described as thoughtful, clear, and specific when sharing ideas, often thinking carefully about details.
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TVXQ’s Yunho
CORTIS’s James
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Artist bio
JAMES
Position: Singer, Rapper, Dancer, CreatorBirthday: 2005-10-14
JAMES is a member of CORTIS who participates in the group's performance and creative production. JAMES has shown a strong performance-focused and creative side through the group's collaborative work.
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SHINee’s Minho
SHINee’s Key
Wanna One’s Kim Jae Hwan
ATEEZ’s Mingi
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Artist bio
Mingi
Real name: Song Min-giPosition: Main RapperNationality: South KoreanBirthday: 1999-08-09Birthplace: Incheon, South Korea
A towering presence with a deep, powerful rap tone, Mingi adds bold energy and unmistakable charisma to ATEEZ’s sound. Mingi is charismatic and confident in rap, while off stage he is humorous, slightly shy, and very warm-hearted.
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Watch Park Jinyoung in his drama “The Witch” on Viki below:
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Or check out his film “Hi-Five” below!
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