Online retailers under fire for listing hanbok as hanfu

South Korean shopping platforms including Coupang and Naver carry listings that label hanbok, Korea’s traditional attire, as hanfu, a traditional Chinese style of dress, Sungshin Women’s University professor Seo Kyung-duk said Sunday. In a Facebook post, Seo also named Gmarket and 11st, saying sellers on major Korean marketplaces had used the two terms interchangeably. He called on the platforms to monitor third-party listings and ensure sellers clearly distinguish between the garments. “Hanbok