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October Singer Brand Reputation Rankings Announced

🗓️ Oct 24, 2026, 2:15 AM UTC⏱️ 1 min read👀 0 views💬 0
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  • 1The Korean Business Research Institute has revealed this month’s brand reputation rankings for singers!The rankings were determined through an analysis of sing…

The Korean Business Research Institute has revealed this month’s brand reputation rankings for singers!

The rankings were determined through an analysis of singers’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from September 24 to October 24.

RESCENE × RESCENE About group RESCENE RESCENE (리센느) is a five-member girl group under THE MUZE Entertainment consisting of WONI, LIV, MINAMI, MAY, and ZENA. The group debuted on March 26, 2024 with their first single album Re:Scene. Tap again to view profile → Close held onto their spot at the top of the list this month with a brand reputation index of 9,540,370 for October.

BTS × BTS About group BTS BTS (방탄소년단) is a South Korean K-pop group formed by BigHit Music and debuted on June 13, 2013. The group consists of seven members: RM, Jin, SUGA, j-hope, Jimin, V, and Jungkook. Known for their powerful performances, meaningful lyrics, and strong connection with fans, BTS has become one of the most successful and influential music groups in the world. Their music explores themes such as youth, self-discovery, mental health, love, and personal growth, helping them build a dedicated global fanbase known as ARMY. Since their debut, BTS has achieved record-breaking success across the global music industry with hit songs such as “Dynamite,” “Butter,” “Spring Day,” “Boy With Luv,” and “Fake Love.” The group has earned numerous awards, topped charts in multiple countries, sold millions of albums, and helped introduce K-pop to a broader international audience. Through their artistry, cultural Tap again to view profile → Close rose to second place with a brand reputation index of 6,708,845, marking a 24.53 percent increase in their score since September.

Lim Young Woong took third place with a brand reputation index of 5,924,130, while ATEEZ × ATEEZ About group ATEEZ ATEEZ is an eight-member K-pop boy group known for powerful performances, intense choreography, and a strong global fanbase. Since debuting in 2018, they have built a reputation for cinematic concepts and commanding stage presence. Tap again to view profile → Close came in fourth with a score of 3,912,689.

Finally, IVE × IVE About group IVE IVE is a six-member girl group recognized for chic visuals, confident concepts, and strong chart performance. Tap again to view profile → Close climbed to fifth place after seeing a 112.4 percent rise in their brand reputation index, bringing their total score to 3,530,296.

Check out the top 30 for this month below!

RESCENE

BTS

Lim Young Woong

ATEEZ

IVE

BLACKPINK × BLACKPINK About group BLACKPINK BLACKPINK is one of the most influential K-pop girl groups in the world, known for their powerful performances, global chart success, and distinctive blend of pop, hip-hop, EDM, and rap. Formed by YG Entertainment, the group consists of Jisoo, Jennie, Rosé, and Lisa. Since their debut in 2016, BLACKPINK has achieved numerous milestones, including record-breaking music videos, sold-out world tours, and collaborations with internationally recognized artists. With a dedicated global fanbase known as BLINK, BLACKPINK continues to shape the modern K-pop industry through their music, fashion influence, and worldwide cultural impact. The group has earned recognition for hit songs such as “DDU-DU DDU-DU,” “How You Like That,” “Pink Venom,” and “Shut Down,” while establishing themselves as one of the most successful and recognizable Korean music acts of all time! Tap again to view profile → Close

ILLIT

Stray Kids × Stray Kids About group Stray Kids Stray Kids is an eight-member self-producing boy group known for intense performances, experimental sound, and powerful rap lines. Tap again to view profile → Close

Park Ji Hyeon

Seongri

Jang Han × Han Artist bio Han Real name: Han Ji-sungPosition: Rapper, Vocalist, ProducerNationality: South KoreanBirthday: 2000-09-14Birthplace: Incheon, South Korea Rapper and vocalist of Stray Kids. Han is energetic, witty, and talkative, with a mix of comedic personality and serious focus on music and producing. Tap again to view profile → Close Byul

aespa × aespa About group aespa aespa is a South Korean girl group formed by SM Entertainment, consisting of Karina, Giselle, Winter, and Ningning. Since their debut in 2020, aespa has gained international recognition for their innovative concept that combines music, storytelling, and virtual avatars, creating a unique identity within the K-pop industry. Known for their powerful vocals, dynamic performances, and futuristic sound, the group has consistently topped charts and attracted a growing global fanbase. With hit songs such as “Black Mamba,” “Next Level,” “Savage,” “Spicy,” and “Supernova,” aespa has established itself as one of the leading fourth-generation K-pop groups. Their distinctive blend of pop, electronic, and experimental music, combined with strong visual concepts and world tours, continues to expand their influence and popularity among fans around the world. Tap again to view profile → Close

SEVENTEEN × SEVENTEEN About group SEVENTEEN SEVENTEEN is a self-producing boy group with 13 members, divided into the 3 main sub-units, hip-hop, vocal, and performance, to form 1 team. They are known for intricate choreography, impressive synchronisation and sophisticated song writing. Tap again to view profile → Close

Kim Yong Bin

Jang Yoon Jung

CORTIS × CORTIS About group CORTIS CORTIS is a five-member boy group under BIGHIT MUSIC consisting of MARTIN, JAMES, JUHOON, SEONGHYEON and KEONHO. The group debuted in 2025. The name CORTIS is derived from the phrase "COLOR OUTSIDE THE LINES" and represents thinking freely beyond conventional rules and standards. The members participate collaboratively in music, choreography, performance and visual production. Tap again to view profile → Close

BTOB’s Changsub

EXO × EXO About group EXO EXO is a globally influential K-pop boy group known for powerful vocals, polished performances, and a strong legacy in modern K-pop. Since debuting in 2012, EXO has shaped the sound and visuals of an entire generation. Tap again to view profile → Close

Lee Chan Won

i-dle

Sung Si Kyung

ENHYPEN × ENHYPEN About group ENHYPEN ENHYPEN is a six member boy group formed through I-LAND, known for powerful performances, storytelling concepts, and global popularity. Tap again to view profile → Close

KiiiKiii

PSY

Epik High

Young Tak

LE SSERAFIM × LE SSERAFIM About group LE SSERAFIM LE SSERAFIM is a five-member multinational girl group under SOURCE MUSIC, consisting of SAKURA, KIM CHAEWON, HUH YUNJIN, KAZUHA and HONG EUNCHAE. The group debuted on May 2, 2022. Their name is an anagram of "I'M FEARLESS" and represents moving forward fearlessly without being swayed by the expectations of the world. Tap again to view profile → Close

WOODZ × WOODZ Artist bio WOODZ Real name: Cho Seung-younPosition: Soloist, Singer-Songwriter, Rapper, ProducerNationality: South KoreanBirthday: 1996-08-05Birthplace: South Korea WOODZ is a South Korean singer-songwriter, rapper, and producer known for his versatility across pop, R&B, hip-hop, rock, and alternative music. WOODZ has described himself as emotionally sensitive and as someone whose feelings can move back and forth quickly. Over time, he has spoken about learning to accept stress, become more balanced, and avoid defining himself too rigidly. He values emotional exchange and frequently channels changing emotions into his music. Tap again to view profile → Close (Cho Seung Youn)

Park Seo Jin × Jin Artist bio Jin Real name: Kim Seok-jinPosition: Sub Vocalist, VisualNationality: South KoreanBirthday: 1992-12-04Birthplace: Gwacheon, Gyeonggi-do, South Korea Vocalist and visual of BTS. Jin is playful and outgoing, famous for his dad jokes and “Worldwide Handsome” image, but also shows a very caring, big-brother side toward younger members. Tap again to view profile → Close

Girls’ Generation × Girls’ Generation About group Girls’ Generation Girls’ Generation, also known as SNSD, is a legendary South Korean girl group that debuted in 2007. They are widely credited with shaping the global rise of K-pop and remain active through group and individual projects. Tap again to view profile → Close

Watch BTS’s docu-series “BREAK THE SILENCE” with subtitles on Viki below:

Watch Now

Related groups

SEVENTEEN

SEVENTEEN is a self-producing boy group with 13 members, divided into the 3 main sub-units, hip-hop, vocal, and performance, to form 1 team. They are known for intricate choreography, impressive synchronisation and sophisticated song writing.

Girls’ Generation

Girls’ Generation, also known as SNSD, is a legendary South Korean girl group that debuted in 2007. They are widely credited with shaping the global rise of K-pop and remain active through group and individual projects.

EXO
⭐EXO

EXO is a globally influential K-pop boy group known for powerful vocals, polished performances, and a strong legacy in modern K-pop. Since debuting in 2012, EXO has shaped the sound and visuals of an entire generation.

BTS
⭐BTS

BTS (방탄소년단) is a South Korean K-pop group formed by BigHit Music and debuted on June 13, 2013. The group consists of seven members: RM, Jin, SUGA, j-hope, Jimin, V, and Jungkook. Known for their powerful performances, meaningful lyrics, and strong connection with fans, BTS has become one of the most successful and influential music groups in the world. Their music explores themes such as youth, self-discovery, mental health, love, and personal growth, helping them build a dedicated global fanbase known as ARMY. Since their debut, BTS has achieved record-breaking success across the global music industry with hit songs such as “Dynamite,” “Butter,” “Spring Day,” “Boy With Luv,” and “Fake Love.” The group has earned numerous awards, topped charts in multiple countries, sold millions of albums, and helped introduce K-pop to a broader international audience. Through their artistry, cultural impact, and worldwide influence, BTS continues to inspire fans and shape the future of global pop music.

IVE
⭐IVE

IVE is a six-member girl group recognized for chic visuals, confident concepts, and strong chart performance.

BLACKPINK

BLACKPINK is one of the most influential K-pop girl groups in the world, known for their powerful performances, global chart success, and distinctive blend of pop, hip-hop, EDM, and rap. Formed by YG Entertainment, the group consists of Jisoo, Jennie, Rosé, and Lisa. Since their debut in 2016, BLACKPINK has achieved numerous milestones, including record-breaking music videos, sold-out world tours, and collaborations with internationally recognized artists. With a dedicated global fanbase known as BLINK, BLACKPINK continues to shape the modern K-pop industry through their music, fashion influence, and worldwide cultural impact. The group has earned recognition for hit songs such as “DDU-DU DDU-DU,” “How You Like That,” “Pink Venom,” and “Shut Down,” while establishing themselves as one of the most successful and recognizable Korean music acts of all time!

Stray Kids

Stray Kids is an eight-member self-producing boy group known for intense performances, experimental sound, and powerful rap lines.

LE SSERAFIM

LE SSERAFIM is a five-member multinational girl group under SOURCE MUSIC, consisting of SAKURA, KIM CHAEWON, HUH YUNJIN, KAZUHA and HONG EUNCHAE. The group debuted on May 2, 2022. Their name is an anagram of "I'M FEARLESS" and represents moving forward fearlessly without being swayed by the expectations of the world.

aespa

aespa is a South Korean girl group formed by SM Entertainment, consisting of Karina, Giselle, Winter, and Ningning. Since their debut in 2020, aespa has gained international recognition for their innovative concept that combines music, storytelling, and virtual avatars, creating a unique identity within the K-pop industry. Known for their powerful vocals, dynamic performances, and futuristic sound, the group has consistently topped charts and attracted a growing global fanbase. With hit songs such as “Black Mamba,” “Next Level,” “Savage,” “Spicy,” and “Supernova,” aespa has established itself as one of the leading fourth-generation K-pop groups. Their distinctive blend of pop, electronic, and experimental music, combined with strong visual concepts and world tours, continues to expand their influence and popularity among fans around the world.

RESCENE

RESCENE (리센느) is a five-member girl group under THE MUZE Entertainment consisting of WONI, LIV, MINAMI, MAY, and ZENA. The group debuted on March 26, 2024 with their first single album Re:Scene.

ATEEZ

ATEEZ is an eight-member K-pop boy group known for powerful performances, intense choreography, and a strong global fanbase. Since debuting in 2018, they have built a reputation for cinematic concepts and commanding stage presence.

ENHYPEN

ENHYPEN is a six member boy group formed through I-LAND, known for powerful performances, storytelling concepts, and global popularity.

CORTIS

CORTIS is a five-member boy group under BIGHIT MUSIC consisting of MARTIN, JAMES, JUHOON, SEONGHYEON and KEONHO. The group debuted in 2025. The name CORTIS is derived from the phrase "COLOR OUTSIDE THE LINES" and represents thinking freely beyond conventional rules and standards. The members participate collaboratively in music, choreography, performance and visual production.

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