Rising Star Brand Reputation Rankings Announced

The Korean Business Research Institute has published this month’s brand reputation rankings for rising stars!

The rankings were determined through an analysis of various rising stars’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from February 28 to March 29.

Park Ji Hoon continued his reign at the top of the list this month with a brand reputation index of 8,929,311, marking a 73.40 percent increase in his score since February.

WOODZ (Cho Seung Youn) also held onto his spot at second place with a brand reputation index of 5,504,125, marking a 72.10 percent rise in his score since last month.

Kim Yong Bin took third place with a brand reputation index of 4,316,827, marking a 53.73 percent increase in his score since February.

Joo Woo Jae shot to fourth place after seeing a 98.20 percent rise in his brand reputation index, bringing his total score to 3,747,012 for the month.

Finally, Stray Kids Stray Kids K-POP GROUP Stray Kids is an eight-member self-producing boy group known for intense performances, experimental sound, and powerful rap lines. rounded out the top five with a brand reputation index of 3,290,822, marking an 8.77 percent increase in their score since February.

Check out the top 30 for this month below!

Park Ji Hoon

WOODZ (Cho Seung Youn)

Kim Yong Bin

Joo Woo Jae

Stray Kids Stray Kids K-POP GROUP Stray Kids is an eight-member self-producing boy group known for intense performances, experimental sound, and powerful rap lines.

KiiiKiii

Lee Jun Hyuk

Go Youn Jung

Park Ji Hyeon

Park Jeong Min

Kim Go Eun

DAY6

ENHYPEN ENHYPEN K-POP GROUP ENHYPEN is a seven-member boy group formed through I-LAND, known for powerful performances, storytelling concepts, and global popularity.

Lee Jong Suk

Lee Je Hoon

Han Hye Jin

Moon Sang Min

RIIZE

2PM’s Lee Junho

Choi Woo Shik

BIBI

Seo Kang Jun

Park Seo Joon

Byeon Woo Seok

Hearts2Hearts Hearts2Hearts K-POP GROUP Hearts2Hearts (하츠투하츠) is an 8-member girl group under SM Entertainment, debuting in 2025 with a fresh, emotional pop sound and a global focus.

Park Seo Jin

Ahn Sung Hoon

Rowoon

Kim Se Jeong

BABYMONSTER BABYMONSTER K-POP GROUP BABYMONSTER is a multinational girl group under YG Entertainment. They debuted as a full ensemble on April 1, 2024.

Watch Park Ji Hoon in his drama “Love Song for Illusion” with subtitles on Viki below:

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And watch Joo Woo Jae in “Peng” below!

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