Korean Netflix users’ preference for Korean content falls sharply: report
Key takeaways
Quick summary- 1South Korean users are showing significantly less interest in domestic content.
- 2According to a report by the Korea Creative Content Agency, Korean Netflix users’ preference for domestic content on Netflix stood at 58.58 percent in the thir…
South Korean users are showing significantly less interest in domestic content. According to a report by the Korea Creative Content Agency, Korean Netflix users’ preference for domestic content on Netflix stood at 58.58 percent in the third quarter of this year, down 10.33 percentage points from the second quarter. Preference for Korean-produced content excluding Netflix originals also fell sharply, dropping from 52.06 percent in the second quarter to 37.67 percent in the third quarter — a decli
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