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October Advertisement Model Brand Reputation Rankings Announced

🗓️ Oct 5, 2026, 3:44 AM UTC⏱️ 1 min read👀 0 views💬 0
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  • 1The Korean Business Research Institute has revealed this month’s brand reputation rankings for advertisement models!The rankings were determined through an ana…
  • 2The Korean Business Research Institut

The Korean Business Research Institute has revealed this month’s brand reputation rankings for advertisement models!

The rankings were determined through an analysis of consumer behavior, using big data collected from September 5 to October 5. The Korean Business Research Institute evaluated the participation, communication, media, and social values of popular advertisement models in order to calculate each star’s total brand reputation index for the month.

BTS × BTS About group BTS BTS (방탄소년단) is a South Korean K-pop group formed by BigHit Music and debuted on June 13, 2013. The group consists of seven members: RM, Jin, SUGA, j-hope, Jimin, V, and Jungkook. Known for their powerful performances, meaningful lyrics, and strong connection with fans, BTS has become one of the most successful and influential music groups in the world. Their music explores themes such as youth, self-discovery, mental health, love, and personal growth, helping them build a dedicated global fanbase known as ARMY. Since their debut, BTS has achieved record-breaking success across the global music industry with hit songs such as “Dynamite,” “Butter,” “Spring Day,” “Boy With Luv,” and “Fake Love.” The group has earned numerous awards, topped charts in multiple countries, sold millions of albums, and helped introduce K-pop to a broader international audience. Through their artistry, cultural Tap again to view profile → Close held onto their spot at the top of the list with a brand reputation index of 4,009,253, marking a 1.96 percent increase in their score since September. High-ranking phrases in the group’s keyword analysis included “ARMY,” “ARIRANG,” and “ambassador,” while their highest-ranking related terms included “power of influence,” “fan loyalty,” and “highly influential.” BTS × BTS About group BTS BTS (방탄소년단) is a South Korean K-pop group formed by BigHit Music and debuted on June 13, 2013. The group consists of seven members: RM, Jin, SUGA, j-hope, Jimin, V, and Jungkook. Known for their powerful performances, meaningful lyrics, and strong connection with fans, BTS has become one of the most successful and influential music groups in the world. Their music explores themes such as youth, self-discovery, mental health, love, and personal growth, helping them build a dedicated global fanbase known as ARMY. Since their debut, BTS has achieved record-breaking success across the global music industry with hit songs such as “Dynamite,” “Butter,” “Spring Day,” “Boy With Luv,” and “Fake Love.” The group has earned numerous awards, topped charts in multiple countries, sold millions of albums, and helped introduce K-pop to a broader international audience. Through their artistry, cultural Tap again to view profile → Close ’s positivity-negativity analysis also revealed a score of 93.85 percent positive reactions.

RESCENE maintained their position at second place with a brand reputation index of 3,716,679, marking an 8.42 percent rise in their score since last month.

Meanwhile, Lim Young Woong remained third with a brand reputation index of 1,519,748 for October.

IVE × IVE About group IVE IVE is a six-member girl group recognized for chic visuals, confident concepts, and strong chart performance. Tap again to view profile → Close rose to fourth place with a brand reputation index of 1,246,560, while Kim Do Yeong rounded out the top five with a score of 1,082,144.

Check out the top 30 for this month below!

BTS × BTS About group BTS BTS (방탄소년단) is a South Korean K-pop group formed by BigHit Music and debuted on June 13, 2013. The group consists of seven members: RM, Jin, SUGA, j-hope, Jimin, V, and Jungkook. Known for their powerful performances, meaningful lyrics, and strong connection with fans, BTS has become one of the most successful and influential music groups in the world. Their music explores themes such as youth, self-discovery, mental health, love, and personal growth, helping them build a dedicated global fanbase known as ARMY. Since their debut, BTS has achieved record-breaking success across the global music industry with hit songs such as “Dynamite,” “Butter,” “Spring Day,” “Boy With Luv,” and “Fake Love.” The group has earned numerous awards, topped charts in multiple countries, sold millions of albums, and helped introduce K-pop to a broader international audience. Through their artistry, cultural Tap again to view profile → Close

RESCENE

Lim Young Woong

IVE × IVE About group IVE IVE is a six-member girl group recognized for chic visuals, confident concepts, and strong chart performance. Tap again to view profile → Close

Kim Do Yeong

Go Youn Jung

BLACKPINK × BLACKPINK About group BLACKPINK BLACKPINK is one of the most influential K-pop girl groups in the world, known for their powerful performances, global chart success, and distinctive blend of pop, hip-hop, EDM, and rap. Formed by YG Entertainment, the group consists of Jisoo, Jennie, Rosé, and Lisa. Since their debut in 2016, BLACKPINK has achieved numerous milestones, including record-breaking music videos, sold-out world tours, and collaborations with internationally recognized artists. With a dedicated global fanbase known as BLINK, BLACKPINK continues to shape the modern K-pop industry through their music, fashion influence, and worldwide cultural impact. The group has earned recognition for hit songs such as “DDU-DU DDU-DU,” “How You Like That,” “Pink Venom,” and “Shut Down,” while establishing themselves as one of the most successful and recognizable Korean music acts of all time! Tap again to view profile → Close

Shin Min Ah

Son Heung Min

Heo Nam Jun

Yu Jae Seok

Gong Yoo

Lee Jung Jae

Park Ji Hoon

Seo Kang Jun

Lee Byung Hun

Faker

Kim Hye Yoon

Seongri

Kim Hye Soo

Kim Woo Bin

Yoon Kyung Ho

Ryu Hyun Jin × Jin Artist bio Jin Real name: Kim Seok-jinPosition: Sub Vocalist, VisualNationality: South KoreanBirthday: 1992-12-04Birthplace: Gwacheon, Gyeonggi-do, South Korea Vocalist and visual of BTS. Jin is playful and outgoing, famous for his dad jokes and “Worldwide Handsome” image, but also shows a very caring, big-brother side toward younger members. Tap again to view profile → Close

Jun Ji Hyun

Girls’ Generation × Girls’ Generation About group Girls’ Generation Girls’ Generation, also known as SNSD, is a legendary South Korean girl group that debuted in 2007. They are widely credited with shaping the global rise of K-pop and remain active through group and individual projects. Tap again to view profile → Close ’s Lim Yoona × Yoona Artist bio Yoona Real name: Im Yoon-ahPosition: Center, VocalistNationality: South KoreanBirthday: 1990-05-30 Yoona is the center and a vocalist of Girls’ Generation (SNSD) and one of the most recognizable idols of her generation. She is also a highly successful actress with major roles in television and film. Her popularity and consistent public image helped SNSD become a defining group of the Hallyu wave. Yoona is polite, cheerful, and professional, balancing top visual status with a down-to-earth personality. Tap again to view profile → Close

Park Bo Gum

Byeon Woo Seok

Park Ji Hyeon

Jang Han Byul

Kim You Jung

Watch BTS × BTS About group BTS BTS (방탄소년단) is a South Korean K-pop group formed by BigHit Music and debuted on June 13, 2013. The group consists of seven members: RM, Jin, SUGA, j-hope, Jimin, V, and Jungkook. Known for their powerful performances, meaningful lyrics, and strong connection with fans, BTS has become one of the most successful and influential music groups in the world. Their music explores themes such as youth, self-discovery, mental health, love, and personal growth, helping them build a dedicated global fanbase known as ARMY. Since their debut, BTS has achieved record-breaking success across the global music industry with hit songs such as “Dynamite,” “Butter,” “Spring Day,” “Boy With Luv,” and “Fake Love.” The group has earned numerous awards, topped charts in multiple countries, sold millions of albums, and helped introduce K-pop to a broader international audience. Through their artistry, cultural Tap again to view profile → Close ’s docu-series “BREAK THE SILENCE” on Viki below:

Watch Now

Related groups

Girls’ Generation

Girls’ Generation, also known as SNSD, is a legendary South Korean girl group that debuted in 2007. They are widely credited with shaping the global rise of K-pop and remain active through group and individual projects.

BTS
⭐BTS

BTS (방탄소년단) is a South Korean K-pop group formed by BigHit Music and debuted on June 13, 2013. The group consists of seven members: RM, Jin, SUGA, j-hope, Jimin, V, and Jungkook. Known for their powerful performances, meaningful lyrics, and strong connection with fans, BTS has become one of the most successful and influential music groups in the world. Their music explores themes such as youth, self-discovery, mental health, love, and personal growth, helping them build a dedicated global fanbase known as ARMY. Since their debut, BTS has achieved record-breaking success across the global music industry with hit songs such as “Dynamite,” “Butter,” “Spring Day,” “Boy With Luv,” and “Fake Love.” The group has earned numerous awards, topped charts in multiple countries, sold millions of albums, and helped introduce K-pop to a broader international audience. Through their artistry, cultural impact, and worldwide influence, BTS continues to inspire fans and shape the future of global pop music.

IVE
⭐IVE

IVE is a six-member girl group recognized for chic visuals, confident concepts, and strong chart performance.

BLACKPINK

BLACKPINK is one of the most influential K-pop girl groups in the world, known for their powerful performances, global chart success, and distinctive blend of pop, hip-hop, EDM, and rap. Formed by YG Entertainment, the group consists of Jisoo, Jennie, Rosé, and Lisa. Since their debut in 2016, BLACKPINK has achieved numerous milestones, including record-breaking music videos, sold-out world tours, and collaborations with internationally recognized artists. With a dedicated global fanbase known as BLINK, BLACKPINK continues to shape the modern K-pop industry through their music, fashion influence, and worldwide cultural impact. The group has earned recognition for hit songs such as “DDU-DU DDU-DU,” “How You Like That,” “Pink Venom,” and “Shut Down,” while establishing themselves as one of the most successful and recognizable Korean music acts of all time!

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