Yunho of ATEEZ Attends Diesel Spring/Summer 2027 at Milan Fashion Week
Key takeaways
Quick summary- 1Jeong Yunho of ATEEZ makes his Milan Fashion Week debut at the SS27 Diesel show on September 22nd.
- 2The show marks the final runway exhibition for Diesel’s current creative director, Glenn Martens.
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Jeong Yunho
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of eight-member K-pop group ATEEZ
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stepped out at the Spring/Summer 2027 show in Milan on September 22nd, representing globally renowned fashion brand Diesel. The 27-year-old main dancer and vocalist greeted fans outside the venue ahead of the show. His look consisted of pieces from the brand’s Fall/Winter collection, which was showcased in February of 2025 and which Yunho
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also attended, marking his Milan Fashion Week debut. He was welcomed back by the brand for the second time earlier today, where he watched the runway showcase from the front row of the audience.
Yunho
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made his first-ever fashion week appearance in Seoul, where he represented the Kwak Hyun Joo Collection in 2024. But even then, the idol was no stranger to fashion. Throughout his career, he has continued to build a notable portfolio in the industry through his work with ATEEZ
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, in addition to branching out via individual ambassadorships with various brands. Most notably, he has appeared in previous Diesel campaigns and was the face of the Spring/Summer 2026 collection from luxury lifestyle brand Maison Kitsuné.
Today’s show in Milan saw Yunho
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crowned the “Diesel Prince” by various major media outlets, a nickname coined from his longstanding partnership with the label. The social media buzz surrounding his runway show attendance is also heightened by the recent mega-viral status of ATEEZ
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’s recent hit song “BAD”. Yunho
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was even spotted recording the dance challenge after the show with Thai acting star Zee Pruk, also a representative of the brand. Yunho
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gave several interviews with major fashion sources throughout the event, including high-profile names like Harper’s Bazaar, Elle, and Vogue.
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Yunho
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’s attendance is especially significant, as the SS27 show marks the final runway exhibition for Diesel’s current creative director, Glenn Martens. Martens has held the position for more than half a decade, continuously pushing the envelope and reshaping runway shows into conceptual artistic performances. His shows often feature models and actors amongst the audience, using immersive experiences to enhance the message behind his collections. It is perhaps fitting that Yunho
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, whose own group is known for their deeply immersive stage performances and high-concept music, bore witness to Martens’s long-awaited Diesel finale.
Of course, no event would be complete without the ATEEZ
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members making time to greet their devoted fanbase, known as ATINY. After the show, Yunho
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returned to pose for photos and sign items brought by those attending to support his latest fashion week triumph. The ATEEZ
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members are known amongst their fans for their unique personal styles and custom stage costumes, and it seems natural that the members continue to venture into the world of high fashion. Yunho
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will be joined in Milan by fellow group member Choi San
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, who will be representing Dolce & Gabbana on September 26th.
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