September Rookie Idol Group Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for rookie idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of various rookie idol groups, using big data collected from August 1 to September 1.

RESCENE continued their reign at the top of the list with a brand reputation index of 7,457,923, marking a 10.03 percent increase in their score since August. High-ranking phrases in the group’s keyword analysis included “LOVE ATTACK” and “Pretty Girl,” while their highest-ranking related terms included “cheer on,” “donate,” and “advertise.”

Meanwhile, CORTIS held onto their spot at second place with a brand reputation index of 2,438,696 for September.

KiiiKiii rose to third place with a brand reputation index of 1,485,176, marking a 7.23 percent increase in their score since last month.

Hearts2Hearts Hearts2Hearts K-POP GROUP Hearts2Hearts (하츠투하츠) is an 8-member girl group under SM Entertainment, debuting in 2025 with a fresh, emotional pop sound and a global focus. jumped to fourth place with a brand reputation index of 1,192,464, marking a 34.52 percent rise in their score since August.

Finally, HYBE’s new girl group TUIDE debuted on the list at fifth place with a brand reputation index of 832,440.

Check out the top 30 for this month below!

RESCENE

CORTIS

KiiiKiii

Hearts2Hearts Hearts2Hearts K-POP GROUP Hearts2Hearts (하츠투하츠) is an 8-member girl group under SM Entertainment, debuting in 2025 with a fresh, emotional pop sound and a global focus.

TUIDE

ILLIT

TWS

BABYMONSTER BABYMONSTER K-POP GROUP BABYMONSTER is a multinational girl group under YG Entertainment. They debuted as a full ensemble on April 1, 2024.

KATSEYE KATSEYE K-POP GROUP KATSEYE is a global girl group formed through HYBE x Geffen's "The Debut: Dream Academy" project. The group debuted in 2024 and is known for a modern pop sound, sharp performance style, and multilingual global-member lin

MEOVV

ALPHA DRIVE ONE

XLOV

LNGSHOT

izna

ARTMS

Candy Shop

idntt

KickFlip

AtHeart

Geenius

UNIS

AND2BLE

IDID

USPEER

SPIA

NAVILLERA

SAY MY NAME

NEXZ

eite

NouerA NouerA K-POP GROUP NouerA is a multinational K-pop boy group under Nouer Entertainment. The group is known for its powerful performances, fresh sound, and mission to connect with fans through a new era of music. NouerA debuted on February